How to choose the Best CMS for your Online Business Website Having an updated website is essential to your online business’ success, but the question is how do you maintain your site without the support of programming knowledge? A Content Management System is the best answer! A CMS is a fast, easy way to set-up a complex, content-focused website. Today, CMS solutions are incredibly beneficial to businesses and professionals because it allows the development of a fully-featured site in a short span. CMS can vary widely, but all have their unique advantages and ability to build sites quickly. Hence, choosing the best one can be bit of a challenge. Here’s a quick comparison between Wordspress, Joomla and Drupal. High-end Features and Budget: All of the major Content Management Systems including Joomla, Drupal and Wordpress are open sources. Being open source products, it has larger community support, easy-to-use interface, thousands of plugins and themes and many. And, of course, they are cheaper. Though pricing should not be an important consideration to look at, it plays an important part in narrowing down which CMS to choose. Versatility: Depending on your online site, you may be fine with an out-of-the-box content management system. With the support of any CMS platform, extendibility and modifications can be done. But choosing the ideal platform that helps to easily enact these changes makes the difference. As an example, while Wordpress is the most popular CMS, its primary focus is on blogging, and that is what its programming is majorly focused on. To extend Wordpress into a non-blogging site may be much difficult compared to other CMSs. In this case, Joomla and Drupal can be a better choice. Customer Experience – Speed and Ease of Use: User experience is the most important thing of all. Some CMS platforms are more customer-friendly and easy-to-operate. Wordpress, Drupal, and Joomla all come with templates, and most of them are responsive today. But Wordpress comes with more templates, while Joomla and Drupal still have just hundreds of templates. Whether you need a fast and easy-to-operate website, need a lot of flexibility and technical capabilities, or simply need a quick way to push out content, there are different platforms to suit every need. Once you know what your business needs are your choice becomes much easier. Contact a professional developer team to help you figure out which CMS best fits your online business needs.
0 Comments
Why your Business needs Mobile Commerce to maximize online sales? From shopping to business, everything has turned online at the moment. Today, shopkeepers and retailers can quickly check their catalogs online through mobile. Isn’t it interesting? With the development of the Internet and smartphones, mobiles continue to bring progression in B2B commerce. Over 3 billion users are using the Internet worldwide. The figure clearly indicates that mobiles are turning the face of B2B industry. Here’s why your business needs a mobile strategy to survive the growing competition: Keep Mobile-ready to grow your Business: It is very true that these days most of the B2B happens on the phone, either through online chat or calls. This process surpasses the PC technology and makes entrepreneurs to switch to smartphones for improving their business. 24 hours Connectivity makes the Difference: For customers, round the clock connectivity makes all the difference. Seamless transitions from searching for a service/ product to buying it happens at any time. So, B2B commerce should provide 24 hours mobile experience to their customers to enhance their business growth. Handiness plays a success factor: It’s no secret that you can’t carry your laptop or desktop everywhere. So, shopkeepers and retailers prefer mobile devices than PCs. Mobile commerce is on trend right now: More and more traffic is coming to the website and other online portals via phones. So, there is no surprise that B2B marketers are utilizing the latest trend to increase traffic. Today, 50% of B2B commerce has mobile channels, which register around 40% of their sales through phones. Planning to enter into B2B industry? Mobile apps are the perfect solution for your business. Get in touch with an expert developer for building your M-commerce app right now. 4 Secrets to developing a profitable E-Commerce Business With the boom of the Internet and social media, a new category of entrepreneurship has arisen. An E-commerce platform offers retailers an ultimate opportunity to run a business worldwide with just an Internet connection and laptop. Here are four secrets for building a successful business that generates good traffic and sales: Make your Website look more Professional: Normally, business owners have a tendency to over-design their site to make it look fresh and unique. They may add sound in the background, large graphics and add flash animation. This is a big mistake, particularly for business-oriented sites. Hence, it is essential to design an organized and professional looking website that makes visitors quickly find what they are looking. Improve the Customer engagement: Turn your customers into active participants on your site to boost sales and loyalty. The simplest way to do this is to create a blog and provide a comment section. Set yourself on social networking platforms like Facebook, Pinterest, Twitter and LinkedIn. Also, make sure you have a high number of followers and page likes so that Internet users can follow you through their social media platform and stay in tune with your updates. Generate Traffic to your site: Boosting traffic to your website is the best way for running a successful e-commerce business. Search Engine Optimization is not hard to generate traffic, but is time-consuming. But social network is an incredible way to connect with existing customers and attract newbies. Also, your site can be listed in popular directories as it boosts your web presence. Create a Blog: In today’s digital era, you need a brand identity to succeed. The simplest way to establish and promote an identity is by setting up a blog. Blogging has become an internal part of the online business, much like a domain name. It’s not easy to build a thriving e-commerce business, but it can be done with a lot of perseverance and hard work. Call a skilled expert to turn your e-commerce store into a highly profitable and fruitful business. Four Social Media Marketing Strategies for your B2B Business Nowadays, users are highly immune to ‘traditional’ product marketing that involves printing posters, banners, distributing flyers among others. Due to the domination of the World Wide Web, social media comes in and takes centre stage, since this platform seems to be all the rant and rave these days. Today our guide will explicitly explore how social media influences your B2B business: Set up smart goals: The very first thing to do is to figure out your goals. What do you hope to achieve with social media marketing: are you looking to drive traffic, brand awareness, increase sales, loyalty? Whatever your goal is, this platform will enhance your online presence. Identify your Audience: Next, you have to figure out who and where your audiences are. In this way, you can choose which channel will help you to maintain your web presence. Expand your reach: Every social marketer’s dream is to make their post go viral. The truth of the matter is that it’s not that simple in B2B marketing. Your post needs to be eye-catchy and useful, else it can get lost in the matrix of content posted regularly. Create Social Media Editorial Calendar: Each social media has different limitations, with different etiquettes and number of posts per day. Once you’ve decided where to have a web presence, you should create an editorial calendar and be a part of each community. We’re no longer at a point where you can raise a question whether or not social media works best for B2B companies, since it has already been proved as an effective marketing tool. Now, you just have to figure out how to make it work best for your business. If you haven’t been using a social media strategy, you’re already lagging behind. Hurry up. It’s time to hop on board and start using this platform to grow your brand’s presence and get leads. For an E-commerce retailer, there is no better season than the holidays. So, running promotions during festive time will boost more traffic and sales. But knowing what kind of promotions to choose and how to set it up can be tricky. In this article, we’ll see a few advertising ideas to increase sales and public awareness for your brand. Email - It truly works: If you could invest in only one marketing channel, it ought to be email. But to be clear, you should also explore and test every other marketing channel. With that said, email is the best channel at your disposal, since it drives sales and traffic, promotes time sensitive deals, helps to nurture consumer loyalty, features your blog post and outperforms social media. Provide an enticing Offer: Free shipping is by far the biggest profit driver when it comes to online shopping. 70% of retailers stated that free shipping is the number one criterion for the customers to make a purchase. So, providing free shipping on all orders for a limited time frame is very crucial. Offering a special gift with every purchase is another great way to add value. Market your Special Promotion on Social Media: Among the social networks, Facebook alone has more than 1.7 billion users, while Twitter and Instagram have around 313 million users. As an e-commerce retailer, you should be aware that social media promotion plays a vital role in improving your brand’s presence. Partner up with Global Brands: Developing a partnership with a global organization will boost sales for both brands. When you cross-promote each brand through social networks, emails, and blogs, you can reap the benefits of higher traffic and sales. Create valuable Content: One of the best promotion ways to grow your e-commerce business is to post relevant content for the products. Before giving a hard shell to your customers, engage them with your products by providing valuable and understandable content. With the holiday season just around the corner, you have to incorporate successful marketing campaigns. Just remember to start your promotions early to win a huge number of customers. If you want a million more ideas, you can contact one of the best e-commerce experts in the market. Top three Business Benefits of Building an Android Application
Today, Smartphones have made deep inroads into our daily lives. From reading the newspaper to shopping and entertainment, mobiles have become a personalized source of information and entertainment. With regular features and upgrades, today's Smartphones offer more advanced features. If you are planning to capitalize on its overwhelming popularity through mobile apps, Android should top your list. Here’s why: Cost-effective and Easy-to-build Application: Android, being an open source platform, is available at free of cost. Further, being a Javascript-based platform, it is easy to master and execute. With the support of robust Software Development Kit, developers are finding easy to build apps for gaming, businesses, and entertainment. Further, the SDK helps to minimize the cost of development. Multiple Network Distribution channels: While Apple has tight control over its applications, Android is a bit versatile and open. Apart from Google play, Android apps can be distributed through multiple channels to suit any business. This allows entrepreneurs to reach out to a large set of people and increase the market penetration. Strong Inter-platform Integration: Android is recognized as the best framework for inter-platform integration. The SDK exhibits the most robust development architecture that works out to a big leverage in achieving an efficient end-user experience, particularly on cross-platforms. The benefits of Android Application development go far and wide. Every small and large firm needs to keep up with the latest trends to stay on top of the game. Among all the platforms, including Windows, Blackberry, iOS, etc., Android manages to stand out with its myriad of attractive benefits and unique features and is sure to help your business gain a competitive edge. Want to build a mobile application within your budget and schedule? Contact a professional developer from reputed Android app development company today! |
Details
AuthorAm a Senior Business Analyst @ OpenWave Computing (M) Sdn Bhd in Malaysia. Archives
September 2019
Categories
|